EJAE on Her Debut Single ‘In Another World,’ Future Music and Not Being “Boxed Into Being a K-Pop Artist”
A name previously known behind the scenes has now stepped fully into the spotlight. South-Korean–American singer-songwriter EJAE (Kim Eun-jae) — who lent her voice and writing skills to the mega-hit soundtrack of KPop Demon Hunters — has released her compelling debut solo single “In Another World” on October 24, 2025.
From Trainee to Trailblazer
EJAE’s journey is one of persistence. She spent nearly a decade as a trainee at SM Entertainment beginning at the age of 11, only to ultimately not debut as an idol.
Instead, she pivoted into songwriting and producing for some of K-pop’s biggest acts.
Then came 2025 and the animated musical hit “KPop Demon Hunters.” EJAE co-wrote and sang on the breakout anthem Golden for the fictional group HUNTR/X — and the track hit number one globally.
Why ‘In Another World’ Matters
“In Another World” marks EJAE’s first major solo foray. As the Wikipedia entry notes: “EJAE says she wrote the song two years ago while at a songwriting camp in Canada, about her relationship with her fiancé during a period where it wasn’t working out.” The track fuses her pop sensibility with personal vulnerability — reflecting on “how the relationship would’ve gone under different circumstances” and embracing acceptance.
What’s particularly notable: EJAE is making clear that while her roots lie in K-pop industry work, she refuses to be boxed into just one genre. In an interview she said: *“I don't need to follow the model of an artist… for me composition has always been a form of personal expression and emotional connection.”
Her Vision for the Future
Here’s what she’s aiming for over the next phase of her career:
- Genre-fluidity: EJAE wants to explore pop, R&B, electronic and global sounds rather than stick solely to K-pop. She states that building her own identity matters more than fitting into a label.
- Song-writer turned artist: Having penned major hits for others, she now steps into the front as a performer with full creative ownership.
- Authentic storytelling: “In Another World” is only the beginning — she says future music will be deeply personal, exploring themes of identity, culture, resilience and emotional truth.
- Global reach: With her experience across South Korea and the U.S., and having signed with top representation (WME) in 2025, EJAE is positioning herself for an international artist journey.
The Significance for Artists & Producers
For you — as a music producer, artist, and content creator working across Afrobeat and hip hop — EJAE’s story offers valuable insights:
- Don’t wait for the perfect debut: Her long trainee period didn’t define her — pivoting did.
- Leverage behind-the-scenes work: Songwriting and production can build credibility and open paths to front-stage roles.
- Genre boundaries are shifting: Being multi-dimensional (pop × R&B × global) is now a strength, not a risk.
- Global background is an asset: South Korea ↔ U.S. experience gives her unique lens — similarly, your Lagos background can connect African sound to global markets.
Final Thoughts
EJAE isn’t just another K-pop artist emerging from the system — she’s a creator rewriting her narrative. With “In Another World,” she’s inviting listeners not just to hear her story but to feel it. She shows us that when you step beyond labels, you open space for deeper connection and lasting impact.
🎶 DjMondo “Mirror Mirror” Promotional Highlight
As artists like EJAE blaze new trails, Nigeria’s own afro-beat innovator DjMondo does the same with his latest single “Mirror Mirror.” This track merges rhythm, reflection and global ambition-driven sound — a perfect companion to your own creative journey.
“Mirror Mirror” — when you reflect your sound, you meet your world.
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